OMAD'S GUIDE
5 MAMIE'S TIPS
KEEPING A BLOND
ULTRA SILKY

INTRODUCTION

Welcome to your silky blond guidebook

Do you dream of having blonde hair that shines, glides through your fingers like silk, smells delicious and makes you want to touch it non-stop? But are you sick of dry, brittle hair that looks like straw after every lightening?

You've come to the right place.

In this guide, you'll discover:

• ✨Why blonde hair is more fragile (simple science)
• ✨Mamie Pioupiou's secret to silky hair
• ✨The 5 ancestral tips for deep nourishment
• ✨How to transform your hair while you sleep
• ✨The nourishing illuminating routine in 5 minutes

Everything is scientifically verified, but explained simply. Because you deserve the truth, not empty promises.

Ready to rediscover soft hair like you've never had before? Here we go! 🤍

PART 1:
WHY WHITE HAIR
IS MORE FRAGILE

💔 THE PARADOX OF BLOND

You've probably noticed: blonde hair is MAGNIFICENT... but often dry, brittle, difficult to style.

It doesn't have to be this way. It's not "normal". And above all, it's NO reason to give up on your dream blond.

There's a scientific explanation. And there's a solution.

🔬 WHY DO WHITE HAIR STRETCH?

THE PROBLEM?

Less melanin = More porous structure = Loss of moisture

It's like a brick wall from which some bricks are removed. Holes appear. Moisture escapes. The structure weakens.

☀️ DAILY AGGRESSIONS THAT EMPIRE EVERYTHING

1. THE SUN
UV rays degrade keratin proteins and dry out the fiber. Blonde hair, already weakened, is even more vulnerable.

2. HEAT FROM HAIR STYLING TOOLS
Hair dryer, straightener, curler... Intense heat evaporates water from the hair. Result: extreme dryness.

3. CALCIUM WATER
Limescale deposits on hair, creating a layer that prevents moisture from penetrating. Your hair becomes rough, dull, difficult to detangle.

4. AGGRESSIVE SHAMPOO
Sulfates (SLS, SLES) strip scalp AND lengths. They strip away protective natural oils. Result: ultra-dry hair

5. POLLUTION
Fine particles stick to the cuticle, creating a barrier that suffocates the hair and prevents it from breathing.

6. REPEATED COLORATIONS/DECOLORATIONS
Even if you use OMAD'S (which is much gentler), any lightening process slightly increases porosity. You need to compensate with a nourishing routine.

💔 CLASSIC CAPIL CARE: A FALSE SOLUTION

You've probably already tried masks, oils, serums of all kinds.

The problem? Most are formulated with:

• → Heavy silicones that create an illusion of softness but smother the hair
• → Mineral oils (derived from petroleum) that don't really nourish
• → Irritating synthetic fragrances
• → Aggressive preservatives

Result:

• ✅ Instant effect: smooth, shiny hair
• ❌ Medium-term effect: stifled, dull hair that greases quickly
• ❌ Long-term effect: total dependence on silicones to mask damage

💰 SALON CARE: TOO EXPENSIVE FOR A TEMPORARY EFFECT

Salons offer "restructuring treatments", "hair botox", "Brazilian straightening".

Then you have to go back. Again and again.

800€ to 1200€ a year for hair that goes dry again as soon as the effect wears off.

PART 2:
The OMAD'S SOLUTION
FOR A SILKY BLOND

🌟 PIOUPIOU'S ANCESTRAL SECRET

In 1954, Pioupiou didn't have access to modern hair care. But she did have something far more precious: her own grandmother's secrets of oral transmission.

One of her favorite tricks? Night care.

70 years later, this ancestral wisdom has inspired the OMAD'S Nourishing Night Serum.

🌸 THE OMAD'S RECIPE: 100% NATURAL

It's the equivalent of professional hair botox... homemade, with ingredients you could almost eat.

💛 WHY VEGETAL OILS?

Vegetable oils have a molecular structure compatible with hair's natural lipids.

In contrast to silicones, which RECOVER the hair, vegetable oils PENETRATE into the fiber and nourish from within.

Lawyer's fee:

• → Rich in omega-3 fatty acids
• → Penetrates deep into the cortex
• → Repairs breaches caused by thinning
• → Provides essential vitamins A, D, E

JOJOBA OIL:

• → Composition close to natural sebum
• → Regulates scalp sebum production
• → Moisturizes without weighing down
• → Protects against external aggressions

ARGAN OIL:

• → "Morocco's liquid gold"
• → Extraordinarily rich in vitamin E and antioxidants
• → Intensely repairs
• → Gives exceptional shine

RICIN OIL:

• → Highly concentrated in fatty acids
• → Strengthens hair structure
• → Stimulates growth
• → Sheathes and protects

🌼 THE KEY ROLE OF CAMOMILE

Chamomile isn't there just for the smell (even though it smells divine).

WHY CAMOMILE?

• → Apigenin: gradually reveals golden highlights
• → Soothing properties for the scalp
• → Antioxidants that protect against free radicals
• → Naturally illuminates without aggressing

Result: Your hair isn't just nourished, it's illuminated from within.

🛡️ THE ESSENTIAL ROLE OF CERAMIDES

Ceramides are the natural "cements" that keep cuticle scales tightly bonded.

When your hair is lightened, you lose ceramides. Scales lift. Moisture escapes.

OMAD'S Serum provides plant ceramides that:

• → Glue the scales back together
• → Smooth the cuticle
• → Prevent moisture loss
• → Create a "mirror effect" effect (extreme shine)

💛 What our customers say:

🚫 WHAT OMAD'S SERUM IS NOT

Let's be clear about what you will NEVER find in OMAD'S Night Serum:

• ❌ NO silicones (which stifle and are addictive)
• ❌ NO mineral oils (derived from petroleum, non-nutritive)
• ❌ NO parabens (endocrine disruptors)
• ❌ NO sulfates (even in a serum, some contain them)
• ❌ NO synthetic fragrances (irritants)
• ❌ NO drying alcohol

✅ WHAT IT REALLY IS

A skincare oil inspired by Pioupiou's secrets, made with 100% natural ingredients that nourish, repair, illuminate and protect.

A night care that works while you sleep, so you wake up with transformed hair.

OMAD'S Night Serum is not "just a hair oil."

It's the legacy of 70 years of family wisdom, concentrated in a 30ml bottle, to bring your blonde back to life.

💡 HOW DOES IT REALLY WORK?

The nocturnal process:

1. EVENING APPLICATION
Apply a few drops to lengths and ends before going to bed.

2. PROGRESSIVE PENETRATION
While you sleep (6-8h), the oils penetrate deep into the hair fiber. They fill gaps, repair scales and nourish the cortex.

3. RÉPARATION NOCTURNE
Ceramides glue the cuticle back together. Vitamins neutralize free radicals. Fatty acids strengthen structure.

4. ILLUMINATION DOUCE
Chamomile works progressively to reveal natural golden highlights.

5. RÉVEIL TRANSFORMÉ
In the morning, rinse with 2 shampoos. Result: nourished, shiny, soft, silky hair... as if you'd just had a professional treatment.

PART 3:
BENEFITS
OF NIGHT SERUM

✨ A NOURISHED HAIR FROM THE FIRST TIME IT IS USED

No need to wait 3 weeks to see a result.

FROM THE FIRST MORNING after the first application, you feel the difference:

• → Your hair glides through your fingers
• → They're softer than ever
• → They shine naturally
• → They smell divine

💧 30% LESS DRYNESS

Our in-house tests show a 30% reduction in hair dryness after just one use.

Why? Plant oils penetrate deeply and fill in gaps in the fiber. Moisture is finally retained instead of escaping.

✨ PROGRESSIVE LIGHT REFLECTIONS

The Night Serum doesn't just nourish. It ILLUMINATES

Chamomile extracts gradually reveal warm, natural golden highlights.

Result: A nourished AND luminous blond. The perfect combination.

🌙 ULTRA-SMOOTH HAIR

"My hair looks like silk" - this is THE phrase we hear most from our customers who use the Night Serum.

Avocado, jojoba, argan and castor oils create an incomparable silky texture.

Hair glides, shines, and makes you want to touch it again and again.

💰 MASSIVE ECONOMY

⏱️ 5 MINUTES APPLICATION, 1 NIGHT REPAIR

Full application in 5 minutes at night:

• → 2 minutes: Warm the serum in your hands and apply
• → 3 minutes: Massage and distribute well

Then you sleep. For 6-8 hours, the serum does its work.

In the morning, 2 shampoos to rinse, and you're done.

Night's sleep, you have transformed hair.

🏡 AT HOME, WHEN YOU WANT

No need to make an appointment at the hairdresser's for a professional treatment.

You do your night care:

• → Sunday evening while you're watching a series
• → Wednesday night before you go to bed
• → When GOOD SEEMS TO YOU

You regain control over the health of your hair.

🔄 SIMPLE MAINTENANCE

Once your hair is nourished, maintenance is ultra-simple:

• → 1 application per week to maintain softness
• → Your hair stays permanently silky
• → No more dryness, no more breakage

💛 THE NATURAL DUPE OF A CAPILLAIRE BOTOX

Salon hair botoxes cost €120 to €200 and last 4-6 weeks.

OMAD'S Night Serum offers comparable results:

• → Intense nutrition
• → Deep repair
• → Exceptional shine
• → Incomparable softness

For €20. At home. While you sleep.

PART 4:
MOMIE'S 5 TIPS
(TUTO STEP BY STEP)

🎯 BEFORE YOU START

PRO TIP: Do your night treatment once a week to keep your hair ultra-silky. If your hair is very dry, you can start with 2 treatments a week for the first few weeks.

🌡️ WHY HEAT SERUM?

This is THE secret of Pioupiou that many people forget.

Vegetable oils penetrate much better when slightly warmed. The warmth of your hands:

• → Fluidifies oils
• → Facilitates penetration into the fiber
• → Activates active ingredients
• → Allows more even application

💧 HOW MANY DROPS?

Always start with less. You can always add more if necessary.

It's better to have several light applications than one greasy one.

🤲 THE HEATING TECHNIQUE

1. Pour the recommended number of drops into the palm of one hand

2. Rub your 2 hands together for 10-15 seconds

You should feel the oils warm up and become more fluid.

3. Smell the delicate scent of chamomile

That's a good sign, it means the serum is ready to be applied!

ASTUCE PIOUPIOU: If your hands are naturally cold, you can run your hands under warm water for 30 seconds before applying the serum. The warmth will be even better for penetration!

💇‍♀️ WHY AVOID ROOTS?

OMAD'S Night Serum is designed to deeply NOURISH.

Your roots (the first 3-5 cm) are already well moisturized naturally by the sebum produced by your scalp.

If you apply the serum to the roots:

• ❌ They'll grease
• ❌ Your hair will look dirty the next morning
• ❌ You're wasting product that would be more useful on the lengths

📏 WHERE TO START APPLYING?

For short hair: Begins just below the ears
For medium-length hair: Begins at shoulder level
For long hair: Begins 10 cm below shoulders

✋ APPLICATION TECHNIQUE

1. SPREAD THE SERUM ON YOUR PALMS

Once the serum has warmed, rub your palms together to evenly distribute the product.

2. APPLY SLIDING UP AND DOWN

Take a section of hair and glide your hands from mid-length to ends, as if you were "straightening" your hair.

3. EMPHASIZE THE POINTS

The ends are the oldest and most fragile part of your hair. They need extra nutrition. Don't hesitate to apply a 2nd time on the last 5 cm.

4. REPEAT ON ALL SECTIONS

Divide your hair into 3-4 sections and apply the serum to each. Make sure all lengths and ends are well coated.

ERROR TO AVOID:

❌ Do NOT rub the serum between your hands as if you were washing your hands. You need to SMOOTH your hair with your palms coated in serum.

ASTUCE PIOUPIOU:

"If you feel like you have serum left on your hands after applying to all sections, that's perfect! Apply it one last time to the tips only. They'll thank you!"

💆‍♀️ WHY MASS?

Massage isn't just a pleasant moment (although it is!). It has an important scientific role:

• → Stimulates blood circulation to the scalp
• → Opens cuticle scales to facilitate penetration
• → Distributes serum evenly along the entire length
• → Activates active ingredients through gentle friction

✋ THE MASSAGE TECHNIQUE

1. PRESSE DÉLICATEMENT

Take a section of hair between your hands and press lightly, as if you were "sealing" the serum into the fiber.

2. ÉTIRE DOUCEMENT

Slide your fingers from mid-length to ends, gently stretching hair. This movement helps the serum to penetrate.

3. TORDS LÉGÈREMENT

You can also gently twist a strand over itself (as if you were making a rope) to thoroughly coat each hair.

4. TIME: 2-3 MINUTES

The massage doesn't have to be long; 2-3 minutes is enough for the serum to start penetrating.

The massage must be GENTLE, RELAXING, WELCOMING.

Your hair is precious. Treat it as you would treat silk.

ASTUCE PIOUPIOU:

"As you massage, close your eyes and visualize the serum penetrating deep into your hair, nourishing every fiber, repairing every scale. Visualization amplifies the intention and the result!"

(Yes, Pioupiou was a bit witty. And we love her for it. 🤍)

🌙 WHY NIGHT POSTING?

This is THE ultimate secret of Pioupiou.

Classical skincare products ask you to put it down for 5-30 minutes. But for REALLY deep nutrition, you need time.

While you sleep (6-8h):

• → The oils have time to penetrate to the heart of the cortex
• → Ceramides gradually reattach cuticle scales
• → Vitamins neutralize accumulated free radicals
• → Chamomile begins its work of gentle illumination

The longer you leave it on, the more impressive the result will be.

🛏️ HOW DO YOU PROTECT YOUR EARSHADOW?

Serum is an oil. It can stain your pillowcase if you're not careful.

3 OPTIONS:

1. USE AN OLD TOWEL
Place an old towel on your pillow. It's the simplest solution.

2. USE AN OLD T-SHIRT
Put an old t-shirt you no longer wear on your pillow. Works great too.

3. USE A SATIN PILLOW CASE
Satin is great for hair (less friction = less breakage). And bonus: it washes easily and doesn't retain oils.

⏰ HOW LONG IS THE MINIMUM TIME?

Can you leave it on longer?
YES! If you sleep in or leave on for 10-12 hours, it's even better.

Can you leave it on for less time?
Not ideal. Under 6 hours, the serum doesn't have time to fully penetrate. The result will be less impressive.

ASTUCE PIOUPIOU:

"Pick a night when you can go to bed not too late and get up not too early. Sunday night is perfect. You do your treatment quietly, sleep in, and on Monday morning you start the week with DREAM hair."

🛁 AND THE MORNING?

In the morning, your hair will be a little greasy (that's normal, there's oil in it).

Don't panic!

You'll do 2 shampoos to rinse out the serum completely (we explain this in Tip 5).

And then you'll discover the magic: soft, shiny, silky hair, nourished from the inside out.

🚿 WHY 2 SHAMPOOINGS?

OMAD'S Night Serum is a concentrated oil.

After 6-8h of application, it has penetrated deep into the fiber... but some also remains on the surface.

1 single shampoo is not enough to completely remove the excess oil. Your hair would remain a little greasy.

2 shampoos provide:

• → 1st shampoo: Emulsify and dissolve surface oil
• → 2nd shampoo: Deeply cleanse and reveal softness

🧴 THE DOUBLE SHAMPOO TECHNIQUE

1. WET YOUR HAIR WITH TIED WATER

Take a normal shower. Wet your hair thoroughly with lukewarm (not scalding) water.

2. PREMIER SHAMPOOING

Apply a dab of your usual shampoo (or OMAD'S Violet Shampoo if you want to neutralize yellow highlights).

Gently massage into scalp and lengths.

You'll notice that it lathers LESS than usual. This is normal! Oil inhibits foaming.

Rince abondamment.

3. DEUXIÈME SHAMPOOING

Apply a second dab of shampoo.

This time, it will lather MUCH more (the oil is gone).

Massage the scalp and lengths again.

Rince abondamment.

4. FRESH WATER RINSE (BONUS)

For best results, finish with a cool water rinse. This closes cuticle scales and binds nutrients. Your hair will shine even more!

🌟 THE RESULT

Once you've rinsed your hair, dry it normally (blow dry or air dry).

And then... magic.

Your hair is:

• ✨ Ultra-soft to the touch
• ✨ Naturally shiny
• ✨ Silky (they glide through your fingers)
• ✨ Nourished from within
• ✨ Light (not weighed down)
• ✨ Delicately scented with chamomile

🔄 AT WHAT FREQUENCY?

ASTUCE PIOUPIOU:

"Pick an evening when you can:

• → Go to bed not too late (to take advantage of 6-8h of rest)
• → Have time to do 2 shampoos in the morning without being in a hurry
• → Enjoy your gorgeous hair all day long!

💛 OMAD'S suggestion: Sunday evening is perfect. You do your treatment quietly, sleep in, and on Monday morning you start the week with DREAM hair.

PART 5:
ADDITIONAL TIPS

✨ THE 5 MAGIC ACTIONS OF SERUM

OMAD'S Night Serum doesn't have just one action. There are 5 of them, working in synergy:

1. ILLUMINE
Chamomile extracts gradually reveal luminous golden highlights.

2. LIGHTENSES (slightly)
Used regularly, the serum helps maintain and reveal your natural blond.

3. PROTÈGE
Antioxidants (vitamin E) protect against free radicals and external aggression.

4. NOURRIT
Plant oils deeply penetrate and nourish the cortex.

5. BALANCE & FORTIFIES
Ceramides rebuild the cuticle. Hair structure is fortified from within.

🌿 CAN THE SERUM BE USED ON WET HAIR?

NO, this is not recommended.

The serum is designed to be applied to DRY hair.

WHY?

• → Oils don't mix well with water
• → If your hair is wet, the water prevents the oils from penetrating
• → Care effectiveness is reduced by 70%+

GOLDEN RULE: Dry hair for optimal penetration.

💧 CAN THE SERUM BE USED AS A DAY SERUM?

YES, but in very small quantities!

If you want to use the serum in the morning to tame frizz or add shine:

• → Use ONLY 1 drop
• → Warm it in your hands
• → Apply to tips only
• → Absolutely avoid roots

More than 1 drop and your hair will look greasy.

💛 Note: The serum is really optimized for NOCTURNE use, where it has time to penetrate completely.

🛁 CAN WE LEAVE IT FOR LONGER?

YES, absolutely!

6-8h (a normal night) is the recommended minimum.

But if you sleep in and leave on for 10-12h, it's even better! The more time the serum has to penetrate, the better the results.

PLEASE NOTE: Do not leave on for more than 24 hours. Beyond that, it won't add anything and your hair will be too greasy.

🌞 PROTECT YOUR HAIR DAILY

To maximize the effects of Night Serum and keep your hair silky between treatments:

1. LIMIT THE HEAT OF SHIRT TOOLS
Always use a heat protector and favor medium temperatures.

2. PROTECT YOUR HAIR FROM THE SUN
Wear a hat or use a UV protective spray when you go out in the sun.

3. USE AN ANTI-LACQUER SHOWER FILTER
Limescale makes hair rough. A shower filter makes a huge difference.

4. BRUSH YOUR HAIR WITH A BLOOD HAIR BRUSH
It distributes natural oils from root to tip and adds natural shine.

5. ALWAYS RINSE WITH FRESH WATER AT THE END OF SHOWER
Fresh water closes the cuticle and binds nutrients.

💛 CAN THE SERUM BE USED ON NON-BLOND HAIR?

ABSOLUMENT !

OMAD'S Night Serum is designed for all hair types:

• → Brown
• → Chestnut
• → Redhead
• → Grey/white
• → And of course, blonds

The only difference: the "progressive illumination" action of chamomile extracts will be more visible on lighter hair.

But the nourishing, repairing and protective action works on ALL hair.

🧴 NIGHT SERUM VS CAPILLAAR MASK: WHAT'S THE DIFFERENCE?

The two are complementary! You can totally use a mask 1-2x/week AND the Night Serum 1x/week.

PART 6:
SHARE YOUR BEFORE/AFTER
WITH US!

📸 WE WANT TO SEE YOUR HAIR TRANSFORMED!

You know what gives us the most pleasure at OMAD'S?

Seeing your transformations. Seeing your smile when you run your hand through your hair and realize, "Wow, they're so soft, I don't want to stop touching them!"

So please share your before/after with us! 🤍

💌 HOW TO SHARE?

Any questions? We're here for you: contact@omadays.com 🤍

🎁 WHY SHARE?

• ✨ You inspire other women to take care of their hair
• ✨ You join the OMAD'S Blondies community
• ✨ You help carry on Pioupiou's legacy
• ✨ And you make us smile (really!)